Saturday, August 28, 2004

"...Internet Killed the Video Star..."

Perhaps you're familiar with The Buggles' song that became MTV's first video ever played. The same video that spearheaded what would become the Video Age of music.
Previously, only musical talent ensured success for an artist. Listeners associated themselves with the songs more easily and found something easy to relate to.

But then came video. And with it a whole new way of selling music. Images bombarded viewers with already fashioned interpretations of the songs. Artists like Madonna and Michael Jackson learn to manipulate the art form, quickly becoming superstars as they learn that they have an extra boost to get attention and express their ideas.
While artists that have a good sound, but hardly any video presence, are left on the wayside.

The same thing happened to the movie industry when sound was introduced. Silent film stars suddenly found themselves out of work because they didn't have a good enough voice. Some found a way around by having someone else dub over them (kinda like Milli Vanilli).

Now we face another change as internet has made lesser known artists get the same strength as mainstream musicians by playing on the same battlefield where everyone's equal.
You can easily find an internet radio station that plays genre-specific music that you like. Top 40 slowly is becoming the next elevator or grocery store music as it fades into the background of thought. Will Top 40 ever go away? Not likely as it's the one form of art, besides movies, that we as a society relate to each other.
Cable TV has pretty much done away with the daily water-cooler talk about the previous nights' network showings. With as many choices as we have now, hardly anyone watches the same thing.

This is where the internet thrives most. It allows those people who do share common interests to interact. How many people at your job has seen Aeon Flux? Or Bubblegum Crisis? Or even care about such things? Who at your local bar watches anything on the Independent Film Channel?

Anyway, as I step off of my tangent, I'm going to introduce you to two nice internet radio stations I've found this week.
Limbik Frequencies (Ambient Electronic)
Deviant on Ice (Ambient Chillout)



Psychbloke said...

Agreed wholeheartedly....BUT....there is a problem with the nature of this interaction isn't there?
A whole dimension is missing - however much people like, say, the same bands, they're never all gonna get beered up together and go and see them.....
Not to say the contact isn't valuable, just that it's so partial....

Republic of Replicants said...

Of course I live in a small town... we don't have much in the way of entertainment here. So that experience is hard to come by, anyway.

People in my town drink beer and sing karaoke. That's about it.

I was going to add "Oh, and they... ", but there really isn't anything else. Beer and karaoke... That's it.

Man, that's just sad...

Psychbloke said...

I kinda have a soft spot for Karaoke, but then I'm an Essex boy at heart - not sure what kinda cultural resonance that phrase has over in Texas, but it means 'big on Karaoke' over here.....

Republic of Replicants said...

Oh, Lord... you would fit right in...